Over half a year ago "a Chinese government agency singled out the Walt Disney Company as the focus of a new nationwide 'special action' aimed at stamping out imitation goods that infringe on Disney’s trademarks."
About a month ago at the large Shiji Tianle wholesale clothing market in Beijing, I noticed a lot of clothing with Western brands, including Disney. I don't know the story for all of the clothing sold at Tianle. But there were plenty of examples which made it easy to question how much of it was genuine, including a Donald Duck shirt with a creative spelling.
Below are some examples of Mickey Mouse shirts I saw for sale at the market. The last photo includes a shirt that would have been a more clearcut example to use in an earlier post about Disney and American influence. Based on what I have seen elsewhere, they are representative of the popularity of Disney-themed clothing in China. And like a "Mockey" mouse shirt I saw in Xiamen, they may represent the challenges Disney still faces with regard to imitation products in China.
About a month ago at the large Shiji Tianle wholesale clothing market in Beijing, I noticed a lot of clothing with Western brands, including Disney. I don't know the story for all of the clothing sold at Tianle. But there were plenty of examples which made it easy to question how much of it was genuine, including a Donald Duck shirt with a creative spelling.
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| Does "LOVE DONPLD!" have Disney's approval? |
Below are some examples of Mickey Mouse shirts I saw for sale at the market. The last photo includes a shirt that would have been a more clearcut example to use in an earlier post about Disney and American influence. Based on what I have seen elsewhere, they are representative of the popularity of Disney-themed clothing in China. And like a "Mockey" mouse shirt I saw in Xiamen, they may represent the challenges Disney still faces with regard to imitation products in China.
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